Getting Past Imposter Syndrome

The Marketing GirlBranding, Business, EntrepreneurshipLeave a Comment

Imposter Syndrome

People Are People Are People Today, I want to take a moment to talk about the elephant in the room. The thing that many clients, colleagues, and co-conspirators of mine experience, but shy away from discussing. That-Which-Shall-Not-Be-Named. Imposter syndrome. There, I said it! It’s out there, in the open. Now, let’s dig in! At the end of the day, no … Read More

Classic Christmas Lessons — What I’ve Learned From Rudolph About Letting Your Offerings Shine

The Marketing GirlSalesLeave a Comment

Since we were children, most of us have been singing the story of Rudolph, the Red-Nosed Reindeer, a valuable lesson about including others who are different from us, and giving people a chance to shine. Looking at Rudolph’s story through my marketing lens, I’m inspired not about giving people a chance, but about keeping an open mind about your own … Read More

4 Entrepreneur Lessons You Need to Know

The Marketing GirlBusiness, EntrepreneurshipLeave a Comment

I have run The Marketing Girl for nearly four years and learned many valuable entrepreneur lessons along the way. Some are no-brainers, but some were learned the hard way. I’m going to share a few of them here, so you can learn from my mistakes! 1. Never Take Your Clients for Granted If you were an employee, would you disrespect … Read More

New Year, New Goals: Activity Plan (s)

The Marketing GirlBusiness, Social MediaLeave a Comment

Now that you’ve set your SMART goals for 2015, we’ll talk about how to create and implement a useful activity plan for each of your new campaigns, to ensure the steps you take toward your larger goals are just as organized and achievable! What media will you use? What resources do these media require? What is a reasonable timeline in … Read More

Sales Advice from a Savvy Consumer

The Marketing GirlSalesLeave a Comment

I am not a sales person. I don’t pretend to be because there are AWESOME professionals out there who can sell ice to an Eskimo! What I am is a good consumer. I analyze what I like and don’t like about nearly every sales experience I encounter. This may be coming from my 14+ years working in the hospitality industry … Read More

Six Key Networking Tips from Children

The Marketing GirlNetworkingLeave a Comment

As I sit in my backyard reflecting on a recent networking event I attended, my thoughts are overpowered by the sounds of a group of neighborhood children playing. As I listen to them, I think of how their interactions are so simple yet inviting and engaging. Their main goal is to have fun playing their imaginary game together. The group … Read More