New Year, New Goals: Measuring Marketing Metrics & Success
We are now at the end of our New Year, New Goals series and I think one of the most important parts of the process – measuring your marketing metrics…
New Year, New Goals: Building Your Marketing Toolkit
Once you’ve set a specific SMART goals for 2015 and have outlined an activity plan for your goals, it’s time to consider what tools you’ll need and how to maximize…
New Year, New Goals: Activity Plan (s)
Now that you’ve set your SMART goals for 2015, we’ll talk about how to create and implement a useful activity plan for each of your new campaigns, to ensure the…
New Year, New Goals: Setting Your 2015 SMART Goal
For the goal-oriented, January can be a very exciting time. Resolutions for the new year can leave us feeling optimistic and enthusiastic about meeting new challenges, but many of us…
How to Find Your Brand
Finding and defining your brand’s vision isn’t rocket science, and you don’t need the most expensive marketing team to do it. All it takes is a bit of time and…
Am I My Brand?
The answer is simply, yes. You and your employees are representations of your business whether you are a sole proprietor or the owner of a Fortune 500 Company. When you…
