How to Use a Blog Post as a LinkedIn Article
With LinkedIn providing a platform for users to write articles and publish their experience to share with their connections, it is no surprise people are itching to get writing. But…
4 Entrepreneur Lessons You Need to Know
I have run The Marketing Girl for nearly four years and learned many valuable entrepreneur lessons along the way. Some are no-brainers, but some were learned the hard way. I’m…
Coincidences Don’t Exist in Business
I consider myself a trusting person (maybe too trusting sometimes in a city like Calgary). What can I say? I was raised in Regina in a neighborhood where no one…
Boosted Posts or Paid Ads? : Comparing Facebook Marketing Tools
As a free-to-start marketing tool with a built-in, highly active community, Facebook’s Pages are unparalleled. As discussed in previous posts, Facebook’s comprehensive statistics and demographic reports are incredibly valuable, providing…
Imagine Yourself Here: Lessons from IKEA
Last weekend, a friend and I, kids in tow, were running errands at midday. We planned to drop by the farmer’s market before heading to the local IKEA, and needed…