How to Run a Successful Facebook Contest
Whether you already have a Facebook presence or are trying to increase your social media reach, running a contest is a great way to bring in new business and re-engage…
Social Media 101: Instagram – Strengths & Weaknesses
What is Instagram? Owned by Facebook, it’s quickly become the MOST popular platform for women and teens by a margin of 2 to 1 in terms of actual time spent…
5 Elements of the Perfect Tweet
What makes a tweet get retweeted or totally overlooked? Sometimes it is the timing it is sent out or the audience but most of the time, it is content and…
Social Media 101: Google+ Demographics, Strengths & Weaknesses
What is Google+? The easiest answer would be “it’s a lot like Facebook” but that would be incorrect. Google+ leverages all of the other Google services all in one into…
7 Reasons Your Newsletter Should Be Monthly, Not Quarterly
Many clients ask me what frequency they should do a newsletter and my answer is always the same – a minimum of monthly! Communication with your clients is key to…
What is Your Content Style?
It may be a little known secret that there are different types of content style That can help you achieve different objectives and hit different markets. Which one are you…