Sports Apparel Kickstarter


A start-up technology-driven sports apparel company had created a revolutionary product meant to keep athletes and fans limber, warm, and ready to perform at their peak in any weather. However, they had trouble properly marketing their industry-leading products and ideas online.

Between a troubled Kickstarter campaign, slow delivery times, and heated online engagements, this business needed to bring on a ringer.


The Marketing Girl worked alongside another local agency to turn things around for this sports apparel company.


By bringing strategy to their online dealings and creating content highlighting the incredibly innovative product they had made, The Marketing Girl streamlined its social media page.

The Marketing Girl helped this business ease any tensions that had welled within their social media communities by facilitating cordial engagement, accommodating, and being customer service-oriented.